When to Adjust Your Home Price in McKinney: A Top Realtor's Guide
- Brandon Scribner

- Nov 11
- 3 min read
Hey neighbors! It's Brandon Scribner here, your local top realtor in McKinney, ready to chat about a question that comes up more often than you might think: "At what point should I consider a price reduction on my listing?" It's a fantastic question, and one that every seller eventually ponders, especially in today's dynamic market. No one wants to leave money on the table, but no one wants their home to sit forever either.
Let me tell you, pricing a home is more art than science, and it’s one of the most critical aspects of my listings strategies. When we first list your home, we use a comprehensive analysis of comparable sales, current market trends, and your home's unique features to arrive at the optimal initial price. We aim for that sweet spot that generates buzz without undercutting your equity. But sometimes, even with the best data and strategic thinking, the market sends us a different message. So, how do you know when it’s truly time to make that strategic adjustment?
First, let's talk about the big indicators. The most obvious signal is a significant lack of activity. If your home has been on the market for a couple of weeks with very few showings, or worse, a decent number of showings but zero offers, it's a strong sign the price might be out of alignment with current buyer expectations. Buyers today are incredibly savvy and empowered by online tools; they've likely seen dozens of homes virtually before they even step foot in yours. They know what's out there, and they recognize value – or the lack thereof – almost instantly. If your listing isn't generating interest, it’s often because buyers perceive better value elsewhere.
Another key factor is direct feedback. After showings, I always proactively gather insights from buyer's agents. Are buyers saying it's too small, too dated, or just "not for them"? Or is the consistent, unspoken, or even explicit feedback about the price being too high for the perceived value? If multiple agents are hinting that the price is the main sticking point, it’s a clear message we need to address collaboratively. This direct feedback is invaluable intelligence, and something I, as your Seller Representative Specialist, always pay close attention to, using it to refine our approach.
Time on market is also crucial. While every market is different and unique circumstances apply, if your home has been listed for significantly longer than similar, competing homes in your area, and those homes are successfully going under contract, it’s a strong indicator for consideration. For example, if comparable homes in Anna or McKinney are selling within 15-20 days, and yours is approaching 30 or 40 days without serious interest or compelling offers, it’s definitely time for a proactive re-evaluation. My role as a Pricing Strategy Advisor means I'm constantly monitoring these critical metrics and market dynamics for my clients, ensuring we react strategically.
It's also essential to consider broader market shifts that are beyond our control. Are interest rates rising, potentially impacting buyer affordability and their borrowing power? Has there been an unexpected influx of new inventory in your specific neighborhood, creating more competition? These external factors can quickly change the perception of value and necessitate a price adjustment to remain highly competitive. Don't view a price reduction as a defeat; view it as a smart, proactive strategic move to re-engage the market, capture attention, and attract the right, motivated buyer. Sometimes, a well-timed and strategically significant price reduction can even create a surge of new interest, potentially leading to multiple offers and a quick sale.
My extensive experience as a top realtor in McKinney has taught me that sellers who are flexible, data-driven, and responsive to market feedback generally achieve their selling goals faster and with considerably less stress. We don't want to chase the market down with incremental, ineffective reductions; we want to stay ahead of it. The ultimate goal is always to find that perfect sweet spot where buyer demand emphatically meets your home's perceived value.
So, if you’re pondering whether it’s the right moment to adjust your listing price, don't hesitate to reach out. Contact me, Brandon Scribner. I'd be happy to offer a Free Consultation to meticulously review your current listing, analyze the very latest market data, and discuss the absolute best pricing strategies and forward plan for your home. My comprehensive Home Selling Services are specifically designed to navigate these nuanced situations, ensuring you make informed, confident decisions every step of the way. Let's get your home sold efficiently and effectively!



