top of page

McKinney Real Estate Investing: Is the 70% Rule Still King for Fix and Flips?

Hey everyone, Brandon Scribner here, your trusted top realtor in McKinney! I often get asked by aspiring and seasoned investors alike about the classic '70% of ARV minus repairs' formula. It’s a foundational principle in real estate investing, especially for fix and flips. But in our current, incredibly dynamic McKinney market, the question I hear most often is: “Does the ‘70% of ARV minus repairs’ formula still work here, or has the high demand forced investors to tighten their margins?”


That’s a fantastic question, and one that gets right to the heart of what it means to be a successful real estate investor in a competitive market like ours. The short answer? While the 70% rule is a great starting point, relying solely on it without significant adjustments in today's McKinney landscape can lead to missed opportunities or, worse, bad investments. High demand has absolutely forced investors to tighten their margins.


Think about it: McKinney, TX, is consistently ranked among the best places to live in the country. We’ve got incredible schools, a vibrant community, and a booming job market. This desirability translates directly into fierce competition for properties. What used to be a seller’s market has become an even hotter one, with multiple offers, cash buyers, and waived contingencies becoming the norm. This environment naturally pushes up acquisition costs, making it harder to stick to a rigid 70% rule.


So, what does this mean for you, the savvy investor looking for profitable fix and flips or long-term real estate investing opportunities? It means adaptation is key. Instead of a hard-and-fast 70%, many successful investors in McKinney are now looking at numbers closer to 75-80% of ARV minus repairs, depending on the property type, location, and the extent of renovations needed. This tighter margin requires an even sharper pencil and a more strategic approach.


My experience as a top realtor in McKinney shows that investors who thrive in this market excel in a few key areas:


1. Sourcing Off-Market Deals: The best deals aren't always found on the MLS. Networking, direct mail campaigns, and working with agents like myself who have extensive local connections can uncover opportunities before they hit the open market. 2. Precise ARV and Repair Estimates: You simply cannot afford to be off on your numbers. Overestimating ARV or underestimating repair costs can quickly erode your already tight margins. My expertise in pricing strategies and local market knowledge is invaluable here, ensuring you have the most accurate data. 3. Efficient Project Management: Time is money. Delays in renovation mean holding costs pile up. Streamlined processes and reliable contractors are crucial. 4. Value-Add, Not Just Cosmetic: In a market where buyers expect quality, superficial fixes won't cut it. Focusing on smart upgrades that genuinely increase value – updated kitchens, modern bathrooms, energy-efficient improvements – will yield better returns. 5. Understanding Your Exit Strategy: Whether you're flipping or holding, knowing your target buyer and how to market to them is paramount. My listings strategies help ensure your renovated property sells quickly and for top dollar.


As Brandon Scribner, I’ve worked with countless investors navigating these waters. I’ve seen firsthand how crucial it is to have a Real Estate Negotiation Expert and a Pricing Strategy Advisor in your corner. My goal is to empower you with the insights and resources you need to make informed decisions, even when margins are tight.


If you're an investor looking to navigate the McKinney market, or if you're a first-time home buyer considering the investment potential of a property, let's talk. I offer Real Estate Investment Consultation to help you understand the nuances of our local market and develop a winning strategy. Don't let tighter margins deter you; let's find the opportunities together. Reach out for a Free Consultation today, and let’s put my expertise to work for you!

bottom of page