Maximizing Investment Returns: What's a Good Cap Rate & Cash-on-Cash in McKinney, TX?
- Brandon Scribner

- 2 hours ago
- 3 min read
Hey there! It's Brandon Scribner here, your trusted top realtor in McKinney, and I get this question all the time, especially from folks looking to jump into the vibrant Dallas-Fort Worth market: "What is a 'good' cap rate and cash-on-cash return to target for investment properties in a high-appreciation area?" It’s a fantastic question, and honestly, it shows you're thinking like a smart investor. Let's dive in!
First, let's talk about cap rate. For those new to the game, the capitalization rate (cap rate) is essentially the rate of return on a real estate investment property based on the income that the property is expected to generate. It's calculated by dividing the property's Net Operating Income (NOI) by its current market value. In a high-appreciation area like McKinney, you'll often find that cap rates are generally lower than in more stagnant markets. Why? Because investors are willing to accept a lower immediate cash flow in anticipation of significant property value growth over time. A 'good' cap rate here isn't necessarily 8% or 10% like you might see in other regions. For a prime, stable investment property in a sought-after McKinney neighborhood, I often see cap rates in the 4-6% range. This might sound modest, but remember, you're buying into an appreciating asset. It's about balancing immediate yield with long-term wealth creation.
Now, let's move to cash-on-cash return. This metric is super important because it looks at the actual cash you put into a deal versus the cash you get back, typically annually. Unlike cap rate, cash-on-cash return accounts for your financing – your mortgage payments, interest, etc. It's calculated by dividing the annual pre-tax cash flow by the total cash invested. In high-appreciation markets, a 'good' cash-on-cash return can vary wildly depending on your down payment and financing terms. If you're putting down a substantial down payment, your cash-on-cash might be lower, but your equity growth could be huge. Conversely, with minimal money down, you could see a higher cash-on-cash return due to leverage. Generally, for a well-performing property in McKinney, I'd suggest targeting 7-10% or more, especially if you're leveraging smartly. However, I’ve seen successful investors prioritize long-term appreciation with a lower initial cash-on-cash if the property is in a rapidly developing area.
From my experience as a top realtor in McKinney and specializing in real estate investing, it’s crucial not to chase just one number. A 'good' return isn't a fixed percentage; it's a strategic balance aligned with *your* personal investment goals. Are you looking for immediate cash flow or focused on building long-term equity and wealth through appreciation? In a market like McKinney, where growth is consistently strong, focusing solely on a high cap rate might mean overlooking fantastic opportunities for equity build-up. I've helped clients successfully identify properties with solid tenant demand, good schools, and proximity to amenities, even if the initial cap rate is slightly lower. These properties truly benefit from the area's appreciation, offering significant long-term gains. My expertise as a Real Estate Negotiation Expert also ensures you get the best possible terms on your purchase to optimize your returns.
Remember, the real estate market is dynamic and constantly evolving. What was considered 'good' last year might shift with new economic factors or local developments. That's why having a local expert like myself, Brandon Scribner, on your side, is invaluable. I provide Real Estate Investment Consultation to help you analyze specific properties, understand local market nuances, and project realistic returns based on current trends and future growth potential here in McKinney and the surrounding DFW area. We'll look at everything from rental comparables to future development plans, ensuring your investment strategy is sound and poised for growth.
So, if you're ready to explore investment opportunities in one of Texas's hottest real estate markets, don't hesitate! Let's connect and discuss your goals. I offer a Free Consultation to help you get started. Reach out today, and let's make your real estate investment dreams a reality here in McKinney!



